Meallo App
Meallo is a comprehensive app designed to simplify dining experiences. It allows users to effortlessly make restaurant reservations, explore detailed menus, search for nearby dining spots, and stay updated on the latest discounts and offers. The app provides a convenient way to discover new restaurants and enjoy exclusive deals, enhancing the overall dining experience.
Challenge
Features that shorten users' reservation time and make it easier for users to find promos/discounts or discover new restaurants and menus. This feature really focuses on the needs of users who are very broad and varied
Process
In the first phase, our team conducted surveys to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights. After gaining a lot of insight, we found several problems faced by users, including the time required, communication and interaction with the restaurant.
From the problems that we have collected, we try to find many solutions and validate each solution. Then, we use the results to be implemented in the ideation.
We designed low-fidelity wireframes to visualize the solution we gave, iteratively refining them based on feedback. Afterward, we built a high-fidelity, interactive prototype to test the design. And we are currently in the user testing and trialling stage.
Conclusion
The reservation feature that we are developing really needs a lot of insight from users because this feature cannot be developed with just a little insight and validation. And we are currently doing deeper research to get more insights and feedback.